Privacy policy

Identifiers, such as name, contact information, including your postal address, email address, and telephone number, account or username information, and online identifiers. 

Payment and financial information, such as billing information, payment card information, commercial credit information, and information relating to financing inquiries or transactions, where applicable. 

Commercial information, including products or services purchased, obtained, or considered, transaction history and purchasing preferences. 

Professional or business-related information, such as your employer, job title, business contact information, profession or trade, and information regarding your relationship with a customer, supplier, vendor, contractor, or other business partner. 

Property and project information, such as property addresses; property ownership and other public-record information; property characteristics; property imagery and measurements; roof-related information; weather, climate, and environmental information associated with a property; and project details, estimates, proposals, and related records. 

Inferences, profiles, scores, recommendations, and insights derived from personal information, such as homeowner or customer personas, preferences, likely interests, shopping tendencies, classifications, lead or project indicators, product or service recommendations, and sales or marketing insights. 

Sensory information, including call, chat, and meeting recordings. 

Sensitive personal information, such as account log-in credentials; geolocation information, where collected with your permission; government-issued identifiers; financial account, debit card, or credit card information in combination with any required security or access code, password, or other credentials allowing access to an account, where collected for legal, security, financing, or transaction-related purposes; and other information defined as sensitive personal information under applicable law. 

Internet or other similar network activity, including IP address, browser and device information, browsing and search history, and details of your interaction with the Sites or advertisements, including information collected through cookies and other tracking technologies. 

Geolocation information obtained through your device or use of the Sites, where enabled or permitted. 

We and certain third parties may use cookies, pixels, web beacons, software development kits, session replay tools, and similar technologies on the Sites. These technologies may collect information about your browser or device and your interactions with the Sites, including pages viewed, links selected, features used, referring websites, and the dates and times of visits. We use this information to operate the Sites, remember preferences, understand how the Sites are used, improve our products and services, measure the effectiveness of our marketing, and, where permitted, provide or measure advertising. 

Some of these technologies are provided by third parties, including analytics and advertising partners, and may collect information about your activities over time and across websites or online services. Certain disclosures involving these technologies may constitute a “sale,” “sharing,” or use of personal information for targeted advertising under applicable state privacy laws 

You can manage optional cookies and similar technologies through the “Your Privacy Choices” link in the footer of the applicable Site. You may also adjust your browser or device settings to limit or block certain technologies, although doing so may affect the availability or functionality of some Site features. Where required by applicable law, we recognize opt-out preference signals, such as the Global Privacy Control. 

Certain Sites may use Google Analytics. You may prevent Google Analytics from using information about your Site activity by installing the Google Analytics Opt-out Browser Add-on. You may also manage how Google uses information to personalize advertisements through Google My Ad Center. These Google controls are provided by Google and operate separately from the choices available through the “Your Privacy Choices” link on the applicable Site. 

Directly from you, including when you interact with us, apply for a position, use our services, make purchases, communicate with us, or otherwise provide information to us 

Automatically through your use of our Sites and services, including through cookies, pixels, session replay tools, and similar tracking technologies 

From our affiliates, subsidiaries, and related entities 

From service providers, vendors, business partners, contractors, and other third parties that provide personal information to us or collect or process personal information on our behalf. 

From advertising, analytics, and social media partners 

From recruiting agencies and employment-related sources, including resume databases, background check providers, references, and prior employers 

From publicly available sources, including public records, databases, websites, and social media platforms. 

From property information, data enrichment, mapping, imagery, weather, climate, lead-generation, and similar data providers. 

From government agencies, law enforcement, or regulatory bodies, where permitted or required by law. 

To provide, operate, support, and improve our products and services, including to process transactions, fulfill orders, administer accounts, provide customer support, and manage our relationships with customers, contractors, suppliers, vendors, and other business partners. 

To develop, generate, provide, operate, and improve Property Reports, project information, analytics, leads, recommendations, insights, and similar products and services; identify and evaluate project opportunities; and support lead generation, referrals, estimates, proposals, and contractor and customer sales activities. 

To communicate with you, respond to inquiries and requests, provide technical notices, updates, security alerts, and other administrative messages, and send information regarding products, services, promotions, and events. Where required by law, we will obtain your consent before sending marketing communications. 

To operate and administer the Sites; understand how individuals use the Sites; personalize content and experiences, conduct analytics, and measure and improve the effectiveness of the Sites, products, services, and marketing activities. 

To protect the security and integrity of the Sites, products, services, systems, facilities, and business operations; detect, investigate, and prevent fraud, misuse, security incidents, and other unlawful or unauthorized activity; and conduct internal auditing and compliance activities. 

To comply with applicable laws, regulations, legal processes, and governmental requests; establish, exercise, or defend legal claims; manage disputes, claims, and litigation; and enforce our agreements, policies, and terms. 

To evaluate or complete a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or other corporate transaction involving all or part of our business. 

For other purposes disclosed at the time personal information is collected, with your consent where required, or as otherwise permitted by applicable law. 

Service providers and vendors that perform services on our behalf or support our business operations, including providers that host or maintain our systems and Sites; process transactions and fulfill orders; provide customer support; facilitate communications; conduct analytics, promotions, or surveys; support security and fraud prevention; and assist with Property Reports and related products and services. 

Customers, contractors, dealers, installers, suppliers, and other business partners in connection with our products and services. Where applicable, certain of our Sites and services may also disclose personal information in connection with Property Reports, project information, leads, analytics, recommendations, insights, estimates, proposals, referrals, project opportunities, and related products and services. We may disclose personal information to connect individuals or properties with businesses that may offer relevant products or services. In jurisdictions where we make these disclosures and applicable law treats the disclosure as a “sale” of personal information, you may submit an applicable opt-out request through the privacy request form on the applicable Site or as otherwise described in Section 13 (Privacy Rights) below. 

Advertising, analytics, marketing, and social media partners that help us understand use of the Sites, measure the effectiveness of our marketing, personalize content, and deliver advertising. Certain disclosures to these partners may constitute a “sale,” “sharing,” or use of personal information for targeted advertising under applicable state privacy laws. You may exercise applicable opt-out rights through the “Your Privacy Choices” link in the footer of the applicable Site. 

Our affiliates and subsidiaries for purposes consistent with this Privacy Policy, including to operate our business, provide products and services, administer shared systems, and manage customer and business relationships. 

Professional advisers, such as attorneys, auditors, accountants, insurers, and consultants, where reasonably necessary to obtain advice, protect our interests, or manage legal and business matters. 

Government agencies, law enforcement authorities, courts, regulators, and other parties where disclosure is required or permitted by law, including to respond to legal process or governmental requests; comply with legal or regulatory obligations; investigate or prevent fraud, security incidents, or unlawful activity; enforce our agreements and policies; or establish, exercise, or defend legal claims. 

Actual or prospective purchasers, investors, lenders, and other parties involved in evaluating or completing a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or other corporate transaction involving all or part of our business. 

Other recipients at your direction, with your consent, or as otherwise disclosed at the time the personal information is collected. 

Confirm whether we process your personal information and access or obtain a copy of it. 

Correct inaccuracies in your personal information. 

Delete personal information we maintain about you, subject to applicable exceptions. 

Obtain a portable copy of certain personal information in a structured, commonly used format, where technically feasible. 

Opt out of the sale or sharing of your personal information, targeted advertising, or profiling in furtherance of decisions that produce legal or similarly significant effects. 

Limit certain uses or disclosures of sensitive personal information, where that right is provided by applicable law. 

Withdraw consent where our processing of personal information is based on your consent, subject to applicable law. 

Appeal our denial of a privacy rights request, where required by applicable law.